COMMUNITY
Serving Our
Communities
We strive to make giving back fun
and engaging while supporting a
worthy cause.
SUPPORT
Rifco Charity Involvement
Rifco takes great pride in investing in long-term relationships and
that commitment carries over into our community.
Each year the staff at Rifco choose a
worthy charity to support. The staff
nominate various charities and a
team vote is put in place to select the
charity for the year. Our dedicated
Charity Committee spearheads
activities geared to raise as much
money as possible for our selected
charity through various office
fundraisers, team events and our
annual Charity Golf Tournament.
This year we are supporting The
Central Alberta Child Advocacy
Centre. If you see posts of team
fundraisers happening throughout
the Rifco office you know this money
is being raised for a good cause.
Past Charities we have supported –
The Ronald McDonald House CA,
Central Alberta Humane Society, The
Red Deer Food Bank, Haitian
Children’s Aid Society
2025 CHARITY
Central Alberta Child Advocacy Centre
The Central Alberta Child Advocacy Centre is a not for profit
organization rooted in the protection and recovery of today’s most
innocent and vulnerable – our children.
In the early 2000s, an epidemic of
youth suicides hit hard in central
Alberta, and the September 2015
suicide of 22-year-old Lindsey More
sparked a bigger conversation about
what could be done to prevent them.
In response, a coalition was formed
with the initial goal of providing
necessary mental health resources for
adolescents. Around the same time,
Sheldon Kennedy – lead director at
the formerly named Sheldon
Kennedy Child Advocacy Centre
(now the Calgary & Area CAC), and a
long-time friend of Board Chair Terry
Loewen – recommended that the
coalition begin a centre of their own.
He invited the members to Calgary
to see the centre there.
Upon returning to Red Deer, Mark Jones (now
CEO of the CACAC) brought together all the
different organizations responsible for
protecting children, and connected with
community members who could make the
centre a reality. The first coalition evolved into a
board to oversee operations, and a service team
was created.
Together, the team renovated an old office
building and designed a child-friendly space.
Starting with a skeleton staff of just 3, the centre
opened in November 2017 and was working on
real cases by mid-December.
Since then, the CACAC has
expanded, with 9 core CAC staff and
taking over more space in its
temporary building in order to
provide in-office mental health
therapy services and increased family
support space. The organization has
provided a number of presentations
for use around central Alberta, and
continues to bring awareness to a
subject that is difficult – but
necessary – to confront.
The story of the CACAC continues
today, and the organization remains
committed to changing the way that
the people of central Alberta
overcome child abuse.
2025 CHARITY
Central Alberta Child Advocacy Centre
The Central Alberta Child Advocacy Centre is a not for profit
organization rooted in the protection and recovery of today’s most
innocent and vulnerable – our children.
In the early 2000s, an epidemic of youth suicides
hit hard in central Alberta, and the September
2015 suicide of 22-year-old Lindsey More
sparked a bigger conversation about what could
be done to prevent them.
In response, a coalition was formed with the
initial goal of providing necessary mental health
resources for adolescents. Around the same
time, Sheldon Kennedy – lead director at the
formerly named Sheldon Kennedy Child
Advocacy Centre (now the Calgary & Area
CAC), and a long-time friend of Board Chair
Terry Loewen – recommended that the coalition
begin a centre of their own. He invited the
members to Calgary to see the centre there.
Upon returning to Red Deer, Mark Jones (now CEO of the
CACAC) brought together all the different organizations
responsible for protecting children, and connected with
community members who could make the centre a reality. The
first coalition evolved into a board to oversee operations, and
a service team was created.
Together, the team renovated an old office building and
designed a child-friendly space. Starting with a skeleton staff
of just 3, the centre opened in November 2017 and was
working on real cases by mid-December.
Since then, the CACAC has expanded, with 9
core CAC staff and taking over more space in its
temporary building in order to provide in-office
mental health therapy services and increased
family support space. The organization has
provided a number of presentations for use
around central Alberta, and continues to bring
awareness to a subject that is difficult – but
necessary – to confront.
The story of the CACAC continues today, and
the organization remains committed to changing
the way that the people of central Alberta
overcome child abuse.
COMMUNITY
Serving Our
Communities
We strive to make giving back fun and
engaging while supporting a worthy cause.
SUPPORT
Rifco Charity Involvement
Rifco takes great pride in investing in long-term relationships and
that commitment carries over into our community.
Each year the staff at Rifco choose a worthy
charity to support. The staff nominate various
charities and a team vote is put in place to select
the charity for the year. Our dedicated Charity
Committee spearheads activities geared to raise
as much money as possible for our selected
charity through various office fundraisers, team
events and our annual Charity Golf Tournament.
This year we are supporting The Central Alberta
Child Advocacy Centre. If you see posts of team
fundraisers happening throughout the Rifco
office you know this money is being raised for a
good cause.
Past Charities we have supported – The Ronald
McDonald House CA, Central Alberta Humane
Society, The Red Deer Food Bank, Haitian
Children’s Aid Society
2025 CHARITY
Central Alberta Child Advocacy Centre
The Central Alberta Child Advocacy Centre is a not for profit organization rooted in
the protection and recovery of today’s most innocent and vulnerable – our children.
In the early 2000s, an epidemic of youth suicides hit hard in central Alberta, and the
September 2015 suicide of 22-year-old Lindsey More sparked a bigger conversation about
what could be done to prevent them.
In response, a coalition was formed with the initial goal of providing necessary mental
health resources for adolescents. Around the same time, Sheldon Kennedy – lead director
at the formerly named Sheldon Kennedy Child Advocacy Centre (now the Calgary & Area
CAC), and a long-time friend of Board Chair Terry Loewen – recommended that the
coalition begin a centre of their own. He invited the members to Calgary to see the centre
there.
Upon returning to Red Deer, Mark Jones (now CEO of the CACAC) brought together all
the different organizations responsible for protecting children, and connected with
community members who could make the centre a reality. The first coalition evolved into a
board to oversee operations, and a service team was created.
Together, the team renovated an old office building and designed a child-friendly space.
Starting with a skeleton staff of just 3, the centre opened in November 2017 and was
working on real cases by mid-December.
Since then, the CACAC has expanded, with 9 core CAC staff and taking over more space
in its temporary building in order to provide in-office mental health therapy services and
increased family support space. The organization has provided a number of presentations
for use around central Alberta, and continues to bring awareness to a subject that is
difficult – but necessary – to confront.
The story of the CACAC continues today, and the organization remains committed to
changing the way that the people of central Alberta overcome child abuse.
COMMUNITY
Serving Our Communities
We strive to make giving back fun and engaging while supporting a
worthy cause.
COMMUNITY
Serving Our Communities
We strive to make giving back fun and engaging while supporting a
worthy cause.
SUPPORT
Rifco Charity Involvement
Rifco takes great pride in investing in long-term relationships and that commitment
carries over into our community.
Each year the staff at Rifco choose a worthy charity to support. The staff nominate various
charities and a team vote is put in place to select the charity for the year. Our dedicated
Charity Committee spearheads activities geared to raise as much money as possible for
our selected charity through various office fundraisers, team events and our annual Charity
Golf Tournament.
This year we are supporting The Central Alberta Child Advocacy Centre. If you see posts
of team fundraisers happening throughout the Rifco office you know this money is being
raised for a good cause.
Past Charities we have supported – The Ronald McDonald House CA, Central Alberta
Humane Society, The Red Deer Food Bank, Haitian Children’s Aid Society
2025 CHARITY
Central Alberta Child
Advocacy Centre
The Central Alberta Child Advocacy Centre
is a not for profit organization rooted in the
protection and recovery of today’s most
innocent and vulnerable – our children.
In the early 2000s, an epidemic of youth suicides
hit hard in central Alberta, and the September
2015 suicide of 22-year-old Lindsey More
sparked a bigger conversation about what could
be done to prevent them.
In response, a coalition was formed with the
initial goal of providing necessary mental health
resources for adolescents. Around the same
time, Sheldon Kennedy – lead director at the
formerly named Sheldon Kennedy Child
Advocacy Centre (now the Calgary & Area
CAC), and a long-time friend of Board Chair
Terry Loewen – recommended that the coalition
begin a centre of their own. He invited the
members to Calgary to see the centre there.
Upon returning to Red Deer, Mark Jones (now
CEO of the CACAC) brought together all the
different organizations responsible for
protecting children, and connected with
community members who could make the
centre a reality. The first coalition evolved into a
board to oversee operations, and a service team
was created.
Together, the team renovated an old office
building and designed a child-friendly space.
Starting with a skeleton staff of just 3, the centre
opened in November 2017 and was working on
real cases by mid-December.
Since then, the CACAC has expanded, with 9
core CAC staff and taking over more space in
its temporary building in order to provide in-
office mental health therapy services and
increased family support space. The organization
has provided a number of presentations for use
around central Alberta, and continues to bring
awareness to a subject that is difficult – but
necessary – to confront.
The story of the CACAC continues today, and
the organization remains committed to changing
the way that the people of central Alberta
overcome child abuse.
COMMUNITY
Serving Our
Communities
We strive to make giving
back fun and engaging
while supporting a worthy
cause.
COMMUNITY
Serving Our
Communities
We strive to make giving
back fun and engaging
while supporting a worthy
cause.
SUPPORT
Rifco Charity
Involvement
Rifco takes great pride in investing in
long-term relationships and that
commitment carries over into our
community.
Each year the staff at Rifco choose a worthy
charity to support. The staff nominate various
charities and a team vote is put in place to select
the charity for the year. Our dedicated Charity
Committee spearheads activities geared to raise
as much money as possible for our selected
charity through various office fundraisers, team
events and our annual Charity Golf Tournament.
This year we are supporting The Central Alberta
Child Advocacy Centre. If you see posts of team
fundraisers happening throughout the Rifco
office you know this money is being raised for a
good cause.
Past Charities we have supported – The Ronald
McDonald House CA, Central Alberta Humane
Society, The Red Deer Food Bank, Haitian
Children’s Aid Society
Toll Free: 1.833.933.0382
Email:
Address:
Unit 100, 4919 51st Street
Red Deer, AB
T4N 2A8
Copyright Rifco Auto Finance 2026
Copyright Rifco Auto Finance 2026
Toll Free: 1.833.933.0382
Email:
Address:
Unit 100, 4919 51st Street
Red Deer, AB
T4N 2A8
Copyright Rifco Auto Finance 2026
Toll Free: 1.833.933.0382
Email:
Address:
Unit 100, 4919 51st Street
Red Deer, AB
T4N 2A8
Copyright Rifco Auto Finance 2026
Toll Free: 1.833.933.0382
Email:
Address:
Unit 100, 4919 51st Street
Red Deer, AB
T4N 2A8