ABOUT

Our Why

Delivering innovative, seamless, and rewarding auto financing services to dealers and their customers.

Our story started 20 years ago.

We've been driving auto financing forward for over 2 decades, and continue to expand #RifcoNation every day.

Our Roadmap

We Are #RifcoNation

#Rifconation is a community that encompasses dealers, their customers and employees as one team.

Whether it's helping pay off loans, achieving personal or professional goals, or simply having a good day, we're here to support everyone on their journey.

Our story started 20 years ago.

We've been driving auto financing forward for over 2 decades, and continue to expand #RifcoNation every day.

Our Roadmap

We Are #RifcoNation

#Rifconation is a community that encompasses dealers, their customers and employees as one team.

Whether it's helping pay off loans, achieving personal or professional goals, or simply having a good day, we're here to support everyone on their journey.

Our People

Dealer Support Team

Our priority is focused around delivering an exceptional dealer experience, so they can continue supporting their customers.

Dealer Support

Eastern Sales

Western Sales

We Win As A Team

With over 100 employees across Canada, our headquarters are located in Red Deer, Alberta.